🎉 Concepts made clear · Welcome to Voitanos 2.0!

I’m thrilled to unveil the new brand for Voitanos today! When I founded Voitanos over seven years ago, I handled most of the branding, logo design, and communication myself, with some assistance from third-party services for elements like logo creation. Earlier this year, I observed a friend’s company rebranding process, which taught me much about what constitutes a brand and highlighted what Voitanos lacked. Inspired by this, I spent the summer collaborating with brand expert Hollie Arnett...